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Hovis Brown Medium

Hovis Brown Medium

400g x 1

Product:Sliced Wheatgerm Bread
Pack Size:400g
Product Code:289748
VAT Code:Exempt
Product Category:Bread & Cakes > Bread & Morning Goods > Bread
  • 130 years of baking
  • Baked with wheatgerm & fibre
  • Source of fibre and protein
  • Suitable for vegetarians


Contains wheatgerm which naturally contains 14 essential vitamin & minerals**
All the Great Taste
** One of the smallest parts of the wheat kernel (around 2-3%) is the wheatgerm that contains the secret of growth. It's called the germ because it helps the plant to germinate. It's the life bud of wheat that grows the wheat stalk. Wheatgerm contains 14 vitamins and minerals (A loaf of Hovis Wheatgerm contains approximately 44g of wheatgerm).


Product Marketing

Our much-loved, original loaf is baked with wheatgerm and fibre, and has an unmistakeable sweet, nutty taste.

Brand Marketing

Our Hovis® loaves have been loved by families up and down the country for years and they're still just as popular today. Each of our signature recipes are baked with specially selected flours and grains using traditional methods. A taste of our heritage created by our expert bakers.


Wheat Flour (with added Calcium, Iron, Niacin, Thiamin), Water, Wheatgerm (11%), Wheat Protein, Yeast, Salt, Vinegar, Vegetable Fat (Rapeseed, Palm), Barley Flour, Soya Flour, Emulsifier: E472e, Preservative: E282, Barley Fibre, Flour Treatment Agent: Ascorbic Acid

Allergy advice: For allergens including Cereals containing Gluten, see ingredients in bold


Nutritional Information

Per 100gPer Slice 29g% Reference Intake*
Energy 941kJ 223kcal273kJ 65kcal3%
Fat 2.2g0.6g1%
of which saturates 0.4g0.1g1%
of which sugars 3.1g0.9g1%
Fibre 4.5g1.3g 
Protein 10.0g2.9g6%
Salt 0.96g0.28g5%
This loaf contains approx. 15 slices
*Reference intake of an average adult (8400kJ / 2000 kcal)


Additional Information

  • Suitable for Vegetarians
  • May Contain Milk
  • Contains Wheat
  • Contains Barley
  • Contains Soya
  • Tie - Plastic - not currently recycled
  • Pack Type: Bag - Plastic
  • 15 Servings


Preparation and Usage

This loaf contains approx. 15 slices


Keep cool and dry.
If freezing, freeze as soon as possible after purchase. Use within 3 months.
For Best Before date, please see bag tie.





Manufacturer's Address

The Hovis Team,
Hovis Ltd,
PO Box 1529,
High Wycombe,
HP12 9ED.



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The image and product information have been prepared for illustration and information purposes only and may differ from that shown. Whilst Bestway/Batleys use reasonable endeavors to ensure that the product information presented is accurate and up to date it does not accept any liability for any information which may not be accurate, it is not a substitute for reading the product packaging or label prior to use. You should note that products and their ingredients are subject to change. If you do require precise ingredients or nutritional information you should consult the manufacturer, whose contact details will appear on the packaging or label. Where there is a link to a third party's website for further information on the product, please note that Bestway/Batleys have no control over and no liability for the contents of that website. Bestway/Batleys accept no liability or responsibility whatsoever for any other web sites which may be accessed through the Bestway/Batleys websites. Bestway and Batleys are reliant upon third parties for much of the information provided and reserve the right to change data, references and product specifications at any time. This data is supplied for personal use only. It may not be reproduced in any way whatsoever without Bestways/Batleys prior consent, nor without due acknowledgement.



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