62% of total value sales and 55% of total units sold came from the top 12 products
(Nielsen 2019)
Ice cream is the largest frozen category in summer and winter, delivering 22% of frozen sales in summer and 13% in winter
(Kantar, 19)
With promotions on single cases at Bestway, you can buy only what you need
11% of the total impulse ice cream sales came from new products in 2019
(Nielsen 2019)
40% of ice cream is bought on impulse. It is the 2nd most impulsive category after confectionery
(him!)
Multipacks and tubs sell all year round and make a great after dinner treat
These are the ‘Must Stock’ lines which shoppers expect to see in a convenience store. By stocking these lines, you will be meeting your customers’ needs and therefore they will visit your store again.
We suggest you stock the following range:
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Click shelf to hide/show shelf product list
Walls Feast Original 92ml Snickers Ice Cream Bar 72ml
Mars Ice Cream Bar 74ml Cadbury Flake Cone 125ml
Walls Cornetto Strawberry 120ml Walls Cornetto Classic 120ml
Magnum Ruby 90ml Magnum White Chocolate & Cream 90ml
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Oreo Cookie Sandwich 135ml Maltesers Stick 90ml Walls Feast Original 92ml
Mars Ice Cream Bar 74ml Walls Magnum Mint 110ml Cadbury Flake Cone 125ml
Magnum Ruby 90ml Magnum White Chocolate & Cream 90ml Dairy Milk 100ml
Nuii Coconut & Indian Mango 90ml Walls Solero Exotic 90ml Smarties Pop-up Ice Cream 90ml
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