Shoppers visit convenience stores more during bank holidays, extreme weather & televised sporting events.
Key products to include:
Shoppers love a meal deal, and Frozen can play a part!
22% of Frozen shoppers are more likely to purchase frozen if included as part of an evening meal deal*
Over 70% of Frozen sales come from the following categories:
No matter what time of day, there are solutions to every need in the freezer
Reassurance that frozen foods can provide balanced meals
Combined with Quick & Easy or Surprisingly Balanced, these products help create inspiring midweek meals
Products to make a meal complete, often forgotten in main shops, a distress and valuable purchase
Data Sources: * - Nielsen data (Impulse) to Oct 2019 ** - Kantar data to Oct 2019 † - Him data (CTP) 2019
These are the ‘Must Stock’ lines which shoppers expect to see in a convenience store. By stocking these lines, you will be meeting your customers’ needs and therefore they will visit your store again.
We suggest you stock the following range:
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Click shelf to hide/show shelf product list
Click shelf to hide/show shelf product list
Youngs Admiral Pie P/M 300g Kershaws Chicken Dinner £1.89 400g Bisto Cottage Pie P/M 375g
Bisto Beef Lasagne P/M 375g Birds Eye 4 Beefburger P/M 227g
Richmond 8 Pork Sausages P/M 364g G/F Non Meat Sausage £1.99 252g
Ct D/Dish 2 4 Cheese Pizza P/M 310g Ct Deep Pepperoni £2.00 320g
Best-one Garlic Baguette £1 310g Birds Eye Chicken Pie P/M 155g
Ct Deep Pepperoni £2 415g Ct Thin One Cheese P/M 305g
S/Marco Pepperoni £1.39 253g Birds Eye Fishfingers £1.25 250g
Birds Eye Cod In Batter P/M 200g Youngs 4 Cod Cakes P/M 200g
Walls Magnum Classic 4pk Lyons Maid Vanilla £2.25 900ml
Cadbury Flake Cone P/M 4pk Birds Eye Potato Waffles P/M 567g
Mccain Home Chips £2.49 750g Mccain 2 Quick Chips £1.29 200g
Fruit Pastille Ice Lolly P/M 4pk Ben & Jerrys Cookie Dough 465ml
Aunt Bessies Jam Roly Poly P/M 300g Best-one American Fries £1 750g
Best-one Straight Cut Chips £1 900g Aunt Bessies Home Roasts P/M 800g
Click shelf to hide/show shelf product list
Walls Magnum Classic 4pk Walls Magnum White 4pk Cadbury Flake Cone P/M 4pk Youngs Admiral Pie P/M 300g
Kershaws Chicken Dinner £1.89 400g Kershaws Fish & Chips £1.89 400g Bisto Beef Lasagne P/M 375g
Bisto Cottage Pie P/M 375g Birds Eye Chicken Pie P/M 155g Birds Eye 12 Chicken Dippers P/M 220g
Lyons Maid Vanilla £2.25 900ml Lyons Maid Raspberry £2.25 900ml Aunt Bessies Jam Roly Poly P/M 300g
Ct Deep Pepperoni £2.00 320g Ct Deep Four Cheese £2 310g Best-one Garlic Baguettes £1 310g
Birds Eye Chicken S/Fried 2'S 180g Birds Eye 2 Crisp Chicken Fillets P/M 170g
Ben & Jerrys Cookie Dough 465ml Ben & Jerrys Chocolate Fudge Brownie 465ml Oreo Cookie Tub £3.25 480ml Fruit Pastilles Ice Lolly P/M 4pk
Ct Deep Pepperoni £2 415g Ct Thin One Cheese P/M 305g Birds Eye Potato Waffles P/M 567g
Mccain Home Chips £2.49 750g Mccain 2 Quick Chips £1.29 200g Mccain Lightly Spiced Wedge 650g
Aunt Bessies 12 Yorkshires P/M 220g Best-one Mixed Vegetebles £1 500g Best-one Garden Peas £1 500g
S/Marco Pepperoni £1.39 253g S/Marco Cheese & Tomato £1.39 253g
G/F Thin Margharita P/M 345g Best-one American Fries £1 750g
Aunt Bessies Home Roasts P/M 800g Bns Baked Potatoes 400g Aunt Bessies Mash P/M 650g
Richmond 8 Pork Sausages P/M 364g Birds Eye 4 Beefburger P/M 227g
Birds Eye Qtr Pounder Burger P/M 454g Best-one Straight Cut Chips £1 900g
Birds Eye Fish Fingers £1.25 250g Birds Eye 8 Cod Fingers P/M 224g Birds Eye Cod In Batter P/M 200g Youngs 4 Cod Cakes P/M 200g
Youngs Scampi P/M 240g Quorn Mince 300g Birds Eye Gc Veggie Finger £1.25 284g
Birds Eye Gc M/Free Burgers £2.50 200g G/F Non Meat Sausage £1.99 252g Eskimo Ice Carry Pack 2kg
Click shelf to hide/show shelf product list
Walls Magnum Classic 4pk Walls Magnum White 4pk Cadbury Flake Cone P/M 4pk Kershaws Chicken Dinner £1.89 400g
Kershaws Fish & Chips P/M 400g Kershaws All Day Breakfast £1.89 400g Birds Eye Fish Fingers £1.25 250g Birds Eye 8 Cod Fingers P/M 224g
Birds Eye Cod In Batter P/M 200g Birds Eye Potato Waffles P/M 567g Bannisters Baked Potatoes 400g Mccain 2 Quick Chips £1.29 200g
Lyons Maid Raspberry £2.25 900ml Lyons Maid Vanilla £2.25 900ml Carte D'or Vanilla 1ltr Bisto Beef Lasagne P/M 375g
Bisto Spaghetti Bolognese P/M 375g Bisto Cottage Pie P/M 375g Youngs Scampi P/M 240g Youngs 4 Cod Cakes P/M 200g
Birds Eye 12 Chicken Dippers P/M 220g Sfc Boneless Chicken Bucket 650g Best-one American Fries £1 750g Best-one Straight Cut Chips £1 900g
Aunt Bessies Jam Roly Poly P/M 300g Walls Viennetta Vanilla P/M 650ml C&W Chocolate Fudge Cake 450g Youngs Admiral Pie P/M 300g
Birds Eye Chicken Pie P/M 155g Aunt Bessies Toad In The Hole P/M 190g Birds Eye 2 Crispy Chicken Fillets P/M 170g Birds Eye Chicken S/Fried 2's 180g
Birds Eye Chicken Chargrills Mccain Home Chips £2.49 750g Mccain Lightly Spiced Wedge 650g
Ben & Jerrys Cookie Dough 465ml Ben & Jerrys Fudge Brownie 465ml Oreo Cookie Tub £3.25 480ml Ct Deep Pepperoni £2.00 320g
Ct Deep Four Cheese £2 310g Ct Thin One Cheese P/M 305g Birds Eye 4 Beef Burger P/M 227g Birds Eye Quarter Pounder Burger P/M 454g
Birds Eye Chicken Burgers P/M 200g Aunt Bessies Home Roasts P/M 800g Aunt Bessies Mash P/M 650g Aunt Bessies 12 Yorkshires P/M 220g
Cornetto Strawberry 6pk Fruit Pastilles Ice Lolly P/M 4pk Vimto Lollies £1 6pk Ct Deep Pepperoni £2 415g
S/Marco Pepperoni £1.39 253g S/Marco Cheese & Tomato £1.39 253g Richmond 8 Pork Sausages P/M 364g Quorn Mince 300g
Best-one Battered Onion Rings £1 454g Best-one Mixed Vegetables £1 500g Best-one Garden Peas £1 500g
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